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LinkedIn profile optimisation

Your CV allows you to secure an interview; your LinkedIn profile opens doors for you.

 

« Beyond the Resume: Reshaping Your LinkedIn for the Opportunity Market »


Your LinkedIn profile is no longer just an online CV; it is your digital headquarters. In today’s market, recruiters and hiring managers aren't just looking at your experience; they are looking for your "Social Authority." If your profile is just a copy-paste of your resume, you are missing out on 90% of the platform’s potential.


The Profile Pivot service is designed to help you move from a passive participant to an active magnet for opportunities. We will show you how to reshape your digital presence to attract high-value connections, land inbound interview requests, and build a "Personal Brand" that works for you while you sleep.

 The 3 Pillars of the Profile Pivot

1

The Visual Hook
(The First 3 Seconds)

(les 3 premières secondes) 

Attention is the new currency. We’ll teach you how to optimize your "Top Fold"—the Banner, Profile Picture, and Headline—to communicate your value proposition instantly. Learn the Headline Formula that moves you from "unemployed" to "sought-after expert."

2

The Searchability Engine
(SEO & Keywords)


LinkedIn is a search engine. If you aren't using the right keywords in your About section and Skills list, you don't exist in recruiter searches. We’ll show you how to "index" your profile so you appear at the top of the search results for your target roles.
3

The Social Proof Transformation (Authority)

A resume tells; a LinkedIn profile shows. Learn how to use the "Featured" section to showcase real work, how to solicit "High-Impact Recommendations," and how to engage with content to signal to the algorithm that you are an active industry leader.

Program

The Profile Audit

Identifying the "Conversion Killers" currently on your page.

The Storytelling About Section.

Moving from a boring bio to a "Value-First" narrative.

The Skill & Endorsement Hack

How to curate your skills to trigger the "Recruiter Filter."

The Inbound Strategy

Simple settings and engagement tweaks to trigger "Inbound" messages.

Why participate?

Live Profile Roast

Selection of 3 profiles from the audience for a live "Rapid Reshape."

The Banner Toolkit

Free templates to create a professional LinkedIn banner in minutes:

The AI Prompt Sheet

Exact prompts to use ChatGPT/ Gemini to write a non-cringe LinkedIn "About" section

Our services

Discover the option that suits you best.

Private consultation


Individual exchange between an expert and a participant, in a dedicated and personalised setting. It allows for the discussion of specific issues, obtaining tailored advice, and benefiting from exclusive attention.

  •  Support
  •  Confidentiality
  •  Time saver
  •  Measurable impact
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Webinar event 


Interactive online training. Participants can ask questions, respond to polls, and interact via chat, thus creating a collaborative experience.

  •  Accessibility
  •  Access to all modules
  •  Reduced cost
  • Q&A session 
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